by Bar Mizukami
Craftsman Nights is a new program launched by Bar Mizukami, and Charis Ng Studio had the privilege of managing the social media content for this exciting campaign. After many discussions with Shawn, the owner of Bar Mizukami, we developed a teaser campaign that blends both online and offline elements.
Craftsman Nights is a new program launched by Bar Mizukami, and Charis Ng Studio had the privilege of managing the social media content for this exciting campaign. After many discussions with Shawn, the owner of Bar Mizukami, we developed a teaser campaign that blends both online and offline elements.
Inspired by the timelessness of vinyl albums, which once framed and displayed for their million
sales records, the campaign design is minimalist with a strong, bold red representing the passion
of the craftsmen. The unexpected highlight? Printing the album-style visuals as a menu cover—
a genius idea suggested by Shawn! This added a unique twist to the campaign,
seamlessly integrating branding with the bar experience.
sales records, the campaign design is minimalist with a strong, bold red representing the passion
of the craftsmen. The unexpected highlight? Printing the album-style visuals as a menu cover—
a genius idea suggested by Shawn! This added a unique twist to the campaign,
seamlessly integrating branding with the bar experience.
Our collaboration with Shawn was truly inspiring, and it reflects the core mission
of Charis Ng Studio: Connect, Create, Communicate.
of Charis Ng Studio: Connect, Create, Communicate.
